how can you reach your target audience

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In this Video, the last one in this Video Series, “How You Can Reach Your Target Audience & Multiply It 100 Fold”, I want to share with you…

How you can use these 3 Traffic Multipliers to increase the impact you’re having on your audience by over 100 times.

If you haven’t watched Videos 1 – 4, where we share a quick update on where things are at with online marketing, and what’s actually working today…

Plus, the First Traffic Multiplier, Second Traffic Multiplier, & Third Traffic Multiplier of Content Marketing, click the links below and watch these 4 Videos first, so you’ll understand how powerful this strategy is in multiplying your audience and building your business when you create a successful Content Marketing Strategy.

Video 1

Video 2

Video 3

Video 4

Let’s imagine that right now, your content marketing strategy consists of publishing an article to your blog once a month.

That gives you a total of 12 points of contact or opportunities for your audience to engage with your message and material.

Now let’s see how applying the three Traffic Multipliers of Content Marketing can transform this equation…

First of all let’s look at ‘Medium’

Instead of only creating a written blog post, let’s say that you find a way to create a blog post, an audio recording, a video and an image for each piece of content.

Now instead of 12 pieces of content, you now have 48 pieces of content that your audience can engage with.

Next, let’s apply the second Traffic Multiplier – ‘Platform’

Instead of just posting your content on your blog, you now take your different forms of content and distribute them on Facebook, YouTube, Twitter, Pinterest, Instagram, Slideshare, Google Plus, LinkedIn, iTunes Audio Podcast, iTunes Video Podcast, Soundcloud and your blog.

Now instead of 48 points of contact, you have 576 opportunities for your audience to engage with your

And finally let’s apply the third Traffic Multiplier – ‘Consistency’

Instead of publishing one piece of content each month, let’s say you increase your consistency to once a week.

This means you’ll be producing 4 times as much content, which in combination with the other rules, means you will now have 2,304 points of contact helping to convey your message to your audience.

So as you can see, by applying these 3 Traffic Multipliers you have now increased the impact of your message by 192 times.

Now you may be thinking…

“That sounds great, but how do I find the time to create and distribute all this content?”

And that’s a very valid question…

The fact is that creating high quality content on an on going basis is a very time consuming activity, especially when it comes to creating video.

Most business owners are so busy running their day to day business that they just don’t have the time or the skills to create the content required for effective content marketing.

And that’s why we’re so excited about our new Content Marketing packages which are based on the 3 Traffic Multipliers…

Put simply, we do it all for you…

Every week, we create a high quality blog post, an engaging video, an audio recording and a compelling image, and then publish them to your social media platforms.

Over time you build your presence on each of these platforms, develop trust and rapport with your growing audience and dramatically increase your conversion rates when it comes time to promote your products or services.

We know every business is different, so we’ve put together three different content marketing packages for you to choose from:

    The Starter Pack includes 1 article and 1 video each month distributed to your blog or website and YouTube.
    The Business pack includes 4 articles, 4 videos, 4 audio recordings & 4 images distributed to Your blog or website, YouTube, Facebook & Twitter.
    The Professional Pack includes 4 articles, 4 videos, 4 audio recordings & 4 images distributed to Your blog or website, YouTube, Facebook, Twitter, Pinterest, Instagram, iTunes audio, iTunes video, LinkedIn, Slideshare & Soundcloud.

We believe that Content Marketing is the biggest opportunity currently available to businesses, and we’d love to help you get your message out to the people that really need to hear it.

So if Content Marketing is something you’d like to take advantage of in your business, give us a call at (843) 300.1475 or reach out to us via our website contact form.

This presentation contains images that were used under a Creative Commons License. Click here to see the full list of images and attributions:

[Video Series – #5] How Can You Reach Your Target Audience & Multiply It 100 Fold

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